Intense and creative, Trussardi Primo marks the beginning of a new era in men's fragrances.
Inspired by the elements of nature, the fragrance has a modern and innovative identity that springs from primordial roots. The top notes are mysterious and seductive, the heart notes intense and explosive, while the base notes mark the uniqueness of an exclusive fragrance that celebrates the authentic essence of the contemporary man.
Guy Eitan, Andrea Iannone and Rurik Gislason the ambassadors of Trussardi Primo, perfectly embody the spirit of the fragrance.
Le Vie di Milano, the luxury collection that Trussardi has created with the most famous fragrance creators since 2020, tracing an olfactory map through the streets of Milan.